Lundberg Family Farms, a leading U.S. producer of organic rice and rice products, is a Gold award winner in the flexible packaging category of the 2013 PAC Leadership Awards with the innovative flat bottom bag.
Presented by The Packaging Association (PAC), the awards seek to recognize the role of strategic thinking, innovation, technical excellence and sustainability in all formats of packaging, branding and graphic design.
Lundberg’s award-winning package, which called flat bottom bag, stands upright on the shelf, with a true flat bottom, and offers consumers an audible click when opening and re-closing. Other key features of the flat bottom bag include:
• Premium shelf appearance
• Excellent on-shelf stability with flat bottom
• Five panels for ultimate product branding
• Registered matte over lacquer to provide unique matte / gloss design opportunities.
“It’s an honor to be awarded by one of the industry’s most prestigious presenters. It’s further confirmation of our commitment to innovation and to delivering the highest quality product to our customers and consumers,” says Grant Lundberg, CEO and a third generation Lundberg family member to operate the family business. “The new stand-up package(flat bottom bag) design is better for our retailers, who find it’s easier to shelve and display, and better for our consumers, who appreciate how easy the pouch is to open and close, even without precisely lining up the closure strips.”
[Editors’ notes: Do you want to stand out & be the 1st manufacturer to use flat bottom bag in your industry? Check out our innovative flexibox pouch / flat bottom bag here, or contact us by email or fill in our inquiry form here for more packaging solutions.]
– Market Innovation: Lumdberg Unevils A New Look With Flexibox Pouch
– Flat Bottom Bag Introduction